Rooster Teeth, the animation, comedy and game studio owned by Warner Bros. Discovery, is ending its 21-year run.
Warner Bros. shuts down Rooster Teeth after 21 years
The media company will close down over the next several months as WB figures out what to do with properties like RWBY and Gen:Lock.https://t.co/atJ2xjvwha pic.twitter.com/hk2Sg1IJ6m
— Game Developer (@gamedevdotcom) March 7, 2024
In a memo to employees, Jordan Levin, general manager of Rooster Teeth, said, "Due to the challenges facing digital media due to fundamental shifts in consumer behavior and monetization of platforms, advertising and patronage, it is We respectfully announce that we are closing the Rooster Teeth."
Roost's podcast network will continue to operate while WBD "evaluates outside interest in acquiring this growing asset," Levin said. In addition, the placement of catalog content and IP such as "Red vs Blue" and "RWBY" continues to be considered.
Rooster Teeth was founded in 2003 by Bernie Barnes, Matt Hallam, Jeff Ramsey, Jason Saldaña, Gus Sorolla, and Joel Heyman. Warner Bros. Discovery inherited control of the studio following its acquisition of Time Warner from AT&T. Prior to that, Rooster Teeth was owned by Fullscreen and Otter Media.
The story of all this is coming to a final page. The closing of Rooster Teeth is not just the end." Shifts in monetization, platform algorithms, advertising challenges, increases and decreases in loyal readers - all these aggregate factors have led to many closures in the industry."
Rooster Teeth to Shut Down By Warner Bros After 21 Years
He continues, "Our legacy is not just a collection of content, but a history of pixels burned into our screens, our hearts, and our minds. Rooster Teeth has left an indelible mark on the media industry and should be proud of the countless ways it pioneered the business of connecting creators and content with engaged communities."
Since 2003, when our founders created and uploaded the first video to the then so-called World Wide Web, Rooster Teeth has been a source of creativity, laughter, and enduring innovation in the turbulent media industry.
We've read the headlines about layoffs and closures across the industry, and at each monthly All Hands meeting, I've shared my perspective and updates on the rapidly changing media and entertainment landscape.
Warner Bros. Discovery has continued to invest in our company, our content, and our community since we inherited ownership and control of Rooster Teeth from AT&T in the Time Warner acquisition. But now, due to fundamental changes in consumer behavior and the challenges facing digital media due to monetization across platforms, advertising, and patronage, we respectfully announce that Rooster Teeth will be closing.
The Rooster Team is currently unaffected by this action. The Rooster Podcast Network will continue to operate and fulfill its obligations while WBD evaluates outside interest in acquiring this growing asset. Rooster Teeth to Shut Down By Warner Bros After 21 Years.
In the coming days and weeks, we will have the opportunity to answer many questions and work together to implement what is best for us and our community. We are working in real time on what comes next and will be as open, direct, and accessible as possible. Thank you all for your patience and support, and we look forward to working with you in the future.
PAX Prime 2013
The Future Warner Bros. Discovery is looking to sell Rooster Teeth's content catalog and intellectual property, including the popular anime-style series "RWBY" and Michael B. Jordan's sci-fi animated streaming series "Gen:Lock," a company officials told Axios.
The company's Roost Podcast Network will continue to operate even as Warner Bros. Discovery seeks to sell it.
The bottom line is this: "In the coming days and weeks, we will be ...... will have the opportunity to work together to implement what is best for us and our community," Levin said.
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